WHY THERE IS A NEED OF MARKETING CONSULTANT FOR DOOR AND WINDOW HARDWARE?

Marketing is necessary in these days to create awareness among people and explore different ways to fulfill the needs of customers. In other words we can say that marketing fill the gap between consumer and need through product and how company build long term relationship with consumers to give value and satisfaction.

Why there is a need of marketing consultant? There are numerous companies who could not open a proper marketing department so they used to hire a marketing consultant who work for them and promote their products by targeting a specific group suggested by the company’s upper management. This practice is commonly follow by Chinese companies as they are not good in English so they hire a person who will work for them and charge some money as they are providing a consultancy service. For example, there is a leading door hardware manufacturer in China named as China Building Material who has a product line related to door window hardware. They hired a marketing consultant who is in Pakistan and work for them to create awareness of their products by targeting numbers of countries worldwide. 

Secondly, online marketing plays a very important role in the case of manufacturers who has a factory in different countries related to exterior door hardware manufacturer, window hardware manufacturer, aluminum product manufacturer etc. When people need a product, they do research online before deciding an offline purchase. Companies can use different social media channels to show the presence and increase the level of trust. So I think it is necessary to hire a marketing consultant who can increase the credibility of a company and increase the turnover of a particular business by using different promotional activities.   

RSS Posted by Unknown at 21:03