Companies are going for different
mediums to promote their products and target their customers. Online marketing
plays an important role to give a presence of companies in all over the world.
Some are trying to do marketing campaigns to attract their targeted customers
and some companies do external searches to find out which company deal in their
offering product so they can contact with them.
I am working as a marketing
consultant of exterior door hardware manufacturer which is located in China. My main objective is to promote my
company’s profile and products, generate inquiries and build long term
relationships with customers. I do external search to find out the importers,
distributors, Construction Company and aluminum fabricators who deal in door
and window hardware. We also known as commercial door locks manufacturer because our main products includes locks, cylinders
and handles with lock which is in demand in different construction companies. I
find companies and then contact those by phone or email to get their
requirement and then keep connect with them. Through this activity I have made
4 sample orders and expecting one big deal.
External searching is valuable to
find out customers and generate inquiries.
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